About Us - Build That Brand

Our Story

Ad Wiz Specialties Is Now Build That Brand.

Ad Wiz Specialities Is Now Build That Brand

Tammy Wisell the owner of Ad Wiz Specialties began her career in the promotional products industry in 1992 while she was expecting her first child. To say that her daughter, and now partner, Amanda Hernandez was born into the business would be an understatement. We lived and breathed it for many years. As a Sr. Account Rep for a small print shop here in S. Florida, Tammy’s love for the industry grew. In 2019 that love flourished into what you all know as Ad Wiz Specialties.

Over the years we have grown into even more than we ever imagined. We realized that it was time for us to choose a name that better represents our core values and our purpose in the industry. It was a daunting task to choose a new name and took weeks of thought and contemplation. Ironically, one of the first names that we liked is the one we ultimately chose. Build That Brand just seemed to fit!

With our consultative approach to everything we do and our desire to help our clients achieve measurable results, changing our name was the natural progression of things. We are still the same great people and still doing the same great work, but now we have a name that better describes that purpose.

Welcome to Build That Brand!

“Your Brand Is the Single Most important investment you can make in your business” -Steve Forbes, Editor in Chief of Forbes Magazine

Meet Our Team

Your Brand Architects

Tammy Wisell Hubbard, MASI

Build That Brand CEO

Tammy has over 30 years of experience helping her clients use their promotional items in a strategic and thoughtful way. Her passion for what she does shows in everything we do here.

What is her favorite part of what we do?

“That is a hard question to answer. Learning about my clients and really getting to know them and what they are passionate about, and then being able to translate that into meaningful and thoughtful ideas is what really makes me happiest. It probably sounds “nerdy” to others, but it’s my love for all things promo that puts a real smile on my face!

Amanda Hernandez

Build That Brand Account Executive

Amanda is really the fire that keeps our flame burning. She has a strong background in management, sales and handling multiple tasks at once. She has amazing “people skills” and anyone who meets her knows right away that she is a force of nature!

Amanda is instrumental in our systems and processes. Everything from our e-mail to our CRM function together because of her knowledge and ability to jump in and “figure it out”.

Rodney Hubbard

Brand Ambassador

Rodney is not just Tammy’s husband and right hand; he is also our chief IT guy! Without Rod, every conversation would happen with a tin can and a string!

Rod also attends every networking event that we participate in. He loves getting out there and talking to people and learning about them. He has a fantastic story and finds so much joy in sharing that story with those he meets.

Our Chief Design Architects

We all know that every good campaign and every successful event begins and ends with great design. At Build That Brand we have the best designers in the business! With over 50 years of combined experience and a wealth of knowledge there is truly nothing they cannot do.

Dailyn Wallace

DaiDesigns

Dailyn is a mom of two amazing young boys and wife to her loving husband Chris. Dailyn has an incredible eye for all things design. She loves working with the big picture. Creating a professional brand identity and helping her clients build meaningful connections is not just what she does. It is her passion.

The best thing about working with Dailyn, according to Tammy, is that... “We now know each other so well that we can literally know what the other is thinking. It’s crazy but we have this sort of vibe. Dailyn has been instrumental in not just our growth, but our culture. I would be lost without her.”

Pat Balance

Perfect Balance Designs

Pat is a powerhouse when it comes to design and all things branding. He knows this business inside and out and is a force to be reckoned with when it comes to his clients and their brand. He is a perfectionist and uses that to his advantage to create unbelievable designs.

When asked what it is like to work with Pat, Tammy replied, “It is a ride and I have to hold on tight! Pat has a big personality, and it shows in all his designs. He is incredible and extremely generous. Pat is not just a great designer he is also knowledgeable in marketing and sales. He is like no one I know! I am incredibly grateful for all that he has taught me and all the work he has done for us!”